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docs(consent): add the Google Ads cookie inventory to the Cookie Policy #7474

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Merged
waleedlatif1 merged 2 commits into from
Sep 4, 2026
Merged

docs(consent): add the Google Ads cookie inventory to the Cookie Policy #7474

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f44790d
docs(consent): add the Google Ads cookie inventory to the Cookie Policy
waleedlatif1 Sep 4, 2026
8a092a3
docs(consent): state the regional retention of the Google Ads IDE cookie
waleedlatif1 Sep 4, 2026
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29 changes: 25 additions & 4 deletions apps/sim/app/(landing)/cookie-policy/cookie-policy-content.tsx
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Original file line number Diff line number Diff line change
Expand Up @@ -44,7 +44,7 @@ export const COOKIE_POLICY_CONFIG: LegalPageConfig = {
title: 'Cookie Policy',
description:
'What cookies Sim sets, why, how long they last, and how to change your choice at any time.',
lastUpdated: 'August 24, 2026',
lastUpdated: 'September 3, 2026',
intro: [
{
kind: 'paragraph',
Expand Down Expand Up @@ -121,7 +121,9 @@ export const COOKIE_POLICY_CONFIG: LegalPageConfig = {
</>,
<>
<strong>Marketing</strong> — measuring which campaigns bring builders to Sim and
showing relevant ads on other sites.
showing relevant ads on other sites. Google Ads loads with ad storage denied and
cannot set conversion cookies until this category is allowed; before then, it may send
limited cookieless consent signals.
</>,
],
},
Expand Down Expand Up @@ -199,6 +201,24 @@ export const COOKIE_POLICY_CONFIG: LegalPageConfig = {
],
]),
cookieTable('Marketing', [
[
'_gcl_au',
'Google Ads',
'Links a Google ad click to a later sign-up or demo booking on sim.ai.',
'90 days',
],
[
'_gcl_aw / _gcl_gs',
'Google Ads',
'Stores the click identifier from a Google ad that brought you to sim.ai.',
'90 days',
],
[
'IDE',
'Google (doubleclick.net)',
'Measures ad conversions and limits how often the same ad is shown.',
'13 months in the EEA and UK; 24 months elsewhere',
],
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[
'guest_id',
'X (Twitter)',
Expand Down Expand Up @@ -248,7 +268,8 @@ export const COOKIE_POLICY_CONFIG: LegalPageConfig = {
<ProseLink href='https://tools.google.com/dlpage/gaoptout'>
Google Analytics
</ProseLink>
, <ProseLink href='https://x.com/settings/privacy_and_safety'>X (Twitter)</ProseLink>,{' '}
, <ProseLink href='https://adssettings.google.com'>Google Ads</ProseLink>,{' '}
<ProseLink href='https://x.com/settings/privacy_and_safety'>X (Twitter)</ProseLink>,{' '}
<ProseLink href='https://legal.hubspot.com/privacy-policy'>HubSpot</ProseLink>, and{' '}
<ProseLink href='https://posthog.com/privacy'>PostHog</ProseLink>.
</>
Expand All @@ -270,7 +291,7 @@ export const COOKIE_POLICY_CONFIG: LegalPageConfig = {
<>
The providers currently in use are{' '}
<ProseLink href='https://policies.google.com/technologies/cookies'>Google</ProseLink>{' '}
(Analytics),{' '}
(Analytics and Ads),{' '}
<ProseLink href='https://legal.hubspot.com/privacy-policy'>HubSpot</ProseLink>,{' '}
<ProseLink href='https://x.com/en/privacy'>X (Twitter)</ProseLink>,{' '}
<ProseLink href='https://ahrefs.com/privacy'>Ahrefs</ProseLink>,{' '}
Expand Down
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